Because the beaten path gets a little boring

Oh sure, it's just supposed to be an easy ride down the trail. But there's a ravine to drop into, some curbs begging to be bunny hopped, a little hot-dogging to be done. So go for it. The Frontier's Trail-Tuned frame keeps you in control, knows how to take a little pounding and, of course, looks great with a few splashes of mud on it. You also get a rugged mix of top-notch components that more than live up to Schwinn's quality reputation. Ride on.